Sustained Communication in the Face of Consistent Change
By Rod Sagarsee, CIO, Brinks Gilson & Lione
There are the typical audio/ visual technologies that everyone utilizes in today’s business world and surrounding hardware/software to support the sharing of information and collaborating on projects. Yet, there is so much more involved with true collaboration today. Technology is the vehicle to every means of remote and in-person business communications and is most evident in the area of collaboration. Research, sharing, and presentation of data involves a subset of technology to collaborate more effectively and efficiently, all while addressing strategic execution for implementing solutions. I believe that if you implement the latest in unified communications strategies, then you are able to consolidate your technologies used in collaboration and, in turn, mitigate some of your existing costs. The latest abilities of cloud based PSTN, combined with traditional Internet based video conferencing with People+Content, presence and language translation are all changing the landscape and the scope of doing business. The productivity enhancements and savings on traveling costs, both domestically and internationally, only add to the benefits of using technology to minimize and potentially eliminate certain recurring expenses within an organization. If you implement the proper backbone, segment infrastructure and WAN/LAN topologies to support these ever-growing needs to stay competitive in your market, then not only will this approach ease rising costs of collaboration, it will reduce costs, while enhancing productivity. However, I would caution that whatever set of solutions you put in-place, ensure that you have a fallback/fail-over in-place. Whether that is an on-premise solution or hybrid solution, you should always have a backup. This applies to all technologies, but is especially true with communications and collaborations, as those are the heart and soul of conducting business.
You Cannot Fall Behind in any Area Of Technology or it Will Cost The Company in Overall Revenue